| Customer attrition continues at the forefront of priorities among Retail and Financial Services companies. Competition is fierce, margins are thinning, and the economic climate requires businesses to glean more revenue from retention than historically necessary. According to Forrester Research’s survey of North American financial firms, “Most institutions are coming back to building strategies for retention after the tremendous focus on acquisition during the past five years.” To help companies retain their current customers, Speedeon Data devised a service that is completely turn-key and extremely cost-effective.
Research continually shows that customer defection is high among those who recently moved. And the further they move, the more likely they attrite. According to the US Census Bureau, from 2005 – 2006 approximately 15 million consumers moved outside of their preceding county line. And over 8 million people moved out of state - a move that often results in the doubling of the normal attrition ratio. Knowing which of your customers are in a pre-mover phase bares obvious retention benefits. Speedeon Data’s Pre-mover file has proven itself in this regard.
We can match our pre-mover records to your in-house customer database and flag those who are preparing to move. The file is updated weekly and within hours we can update your customer database. This timely alert enables you to focus retention dollars on those customers having a higher probability of defection.
Click on one of our PreMover Products to download a product overview!
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The average new homeowner has a $15,000 budget for improvements to their new home, of which they will spend more than 50% before they move. Leverage the knowledge of their impending move, build the relationship now, gain incremental income and create customer loyalty by using Speedeon Data’s Pre-Mover File. Take a look at the popularity of services used prior to a move.
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Residential Pre-Mover File 20M/Day
Being the first to reach a new mover is often the most influential factor to creating a new loyal customer. With our new-mover file, you can be among the first. Some households are accessible within 48 hours of their home being placed on the market and with our processing speeds; you can make your introduction within hours of our system update.
Selects: Geographic, home value, income level, inferred credit score, MFD, SFD, migration from previous location, distance from storefront, and more.
Contact: sales@speedeondata.com, or 1-866-647-9219
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